900 million
people were using ChatGPT every week in February 2026, a little over three years after launch.
TechCrunch, with data from OpenAITechnology
It changes faster every year. Those who keep up gain time and customers. Those who fall behind pay more to catch up later.
The speed
From the Wright brothers' first flight, in 1903, to landing on the Moon took only 66 years. Today, a new tool reaches millions of people before most companies finish debating whether it's worth testing.
Instagram, TikTok and ChatGPT: estimate by the bank UBS with Similarweb data, published by Reuters in 2023 (report). Facebook: Deccan Herald, with data from Reuters. Threads: announcement by Mark Zuckerberg in July 2023, which counted sign-ups and not active users (CBS News).
900 million
people were using ChatGPT every week in February 2026, a little over three years after launch.
TechCrunch, with data from OpenAI280x
cheaper to run an AI at the level of GPT‑3.5, between November 2022 and October 2024.
Stanford, AI Index 202574%
of the world's population, about 6 billion people, was online in 2025.
International Telecommunication Union, 2025Tools
The brands mentioned belong to their owners and appear here only as a reference to the platforms on the market.
From the movies to the test flight
For decades it was a movie joke. In a few years it became a prototype, a test and a license. It's not in your garage yet, but it's already in the sky in some places.
Promised for the end of 2025 and delayed several times, the demo took place on October 15, 2026, in Texas. A prototype with no one inside jumped over five cars using thrusters made with SpaceX. It isn't approved to fly yet, and production is planned for 2028.
TechCrunchThe full-size prototype from Eve, an Embraer company, made its first hover flight in Gavião Peixoto, São Paulo. Certification and entry into service are planned for 2027.
Eve press releaseChina's aviation authority gave EHang the first certificates for commercial passenger flights in an electric aircraft with no pilot, on fixed sightseeing routes.
FLYING MagazineThe lesson for business owners isn't about cars. It's about timing: what seemed twenty years away has started being tested now. The same thing happens in your market.
Here in Brazil
Pix, Brazil's instant payment system, changed the way people pay in just a few years. Generative AI became part of daily life for tens of millions of people in less than three. Your customer is already moving at that pace.
90,5%
of Brazilians aged 10 or older were using the internet in 2025, above 90% for the first time.
IBGE, PNAD TIC 20257.1 billion
Pix transactions in September 2026 alone, with about 170 million people using it.
Agência Brasil, with data from the Central Bank32%
of internet users in Brazil, about 50 million people, were already using generative AI in 2025.
Cetic.br, TIC Domicílios 2025Why keep up

Customers compare you with the best service they've ever had. If they pay with Pix in seconds and get an instant reply somewhere else, they expect the same from your company.
Spreadsheets and systems that don't talk to each other mean rework. Every piece of information typed twice is team time that doesn't go into selling or serving customers.
Those who test early learn cheaply. Starting small, with one tool and one process, costs less than playing catch-up after a competitor has already changed the game.
Technology without training ends up in a drawer. That's why setup is only finished when your team knows how to use it day to day.
What we do
Before building anything, we check whether an off-the-shelf tool does the job. We only develop when it's worth it.
We map the tools you use, cut what's extra and connect what needs to talk. Fewer forgotten subscriptions, less lost information.
A fast website that works well on a phone and takes people to WhatsApp or to a quote. It's the channel that's truly yours, without depending on a social network's algorithm.
When no off-the-shelf tool does the job, we build to fit your process, so your growth no longer lives in a spreadsheet.
Repetitive tasks start happening on their own: alerts, sign-ups, quote follow-ups, reports. The team keeps the work that needs people.
Your team learns to use what was set up, in the company's own process, live and in plain language.
Sources
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